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Sunday, September 19, 2021

Without Promotion Traffic is Dead

 Hi all! If you have an online business like mine you may be noticing it's extremely difficult these days to get consistent good traffic to your site.  I've learned that promotion without visibility is pretty pointless. Visibility is key in having your pages or website seen. In order to have regular visitors and customers your store needs to be found in the haystack of  websites out there. 

Traffic is what is required in order to show and sell products and services. If no one sees your blog posts or store advertising that likely means little or no traffic and likely low or no sales. It takes a lot of promotion to have consistent views and readers turned customers on your posts. 

The attention span today is very short and people are generally flipping to the next thing in ten seconds or less.  This doesn't leave much time to entice people to stay on your site. That means we have to work pretty hard to get views. 

Creating a checklist for promoting each blog or site you want to share can be helpful.  It's a good reminder so you don't miss things you want to promote especially if your promoting items or services for a certain season. 

Focusing on a couple of strategies rather than getting overwhelmed with too many is a good idea. Quality over quantity. The old adage is still viable, 'less is more'! 

Here is a short list of things that can help. 

Free online marketing such as Twitter, FB business, LinkedIn, Instagram are a few that come to mind. 

Paid online marketing - Google Adwords, paid ads, article writing, etc.

Article Submission sites can help as you can add a description of your business in the bio section. You can add your website or blog link.  Using article sites helps generate leads for your business.  They can also help to improve your online presence in search engines.  Here is a small list of platforms you can submit articles to.

  •  sites.google.com 
  • Tumblr.com  
  • Articleswrap    

There are lots of sites you can google to find appropriate places to submit your posts to.  Keep promoting your blog posts and articles to increase traffic and grow your business.  This is definitely something we have to stay on top of daily.  Thanks for stopping by. Enjoy your day! 


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