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Saturday, April 16, 2016

Marketing Yourself And Your Business

Perhaps you're quite familiar with an 'About Me' page or maybe this is the first you're hearing about them. An 'about me' page is basically a page that shows a biography telling a little about yourself and sharing what your business is all about. It is really to show a face to your customers. This offers your potential customers a practical and professional connection while giving exposure to your service or merchandise. Sharing a personal picture of yourself gives people an emotional connection as well. Remember visuals speak to people often better than written words. With attention spans being very short these days because of all the social media sites, it can be hard to capture one's attention with text alone.

The 'about me' pages are a valuable marketing tool and a great way to expand opportunities.  A well written and designed page can reach your customers on many different levels. Although one cannot offer items for sale directly from your pages, links to your store or websites can be added. Buttons that link to your other marketing sites like Twitter, Pinterest, LinkedIn or whatever sites you are using can be added to your page as well. This is a powerful marketing tool that you should be using. I have only recently been spending more time promoting my 'About Me' page.

When you're ready to create a page for yourself, remember to keep it real. People connect best with those who are positive and upbeat. Don't make yourself up to be somebody you're not. Share a little about yourself, things that you like to do, maybe a little about your family. Things that give people a little insite into who you are.  Of course, don't foret a great picture of yourself, people like to connect with a face. Share your business and anything else you feel is important. It's pretty simple and a professional way to market yourself and your business.

Check out other people's pages to see how they've done theirs and perhaps you'll get some more ideas too!

You can visit my page here:

Designs by Shell - About Me

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