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Saturday, February 22, 2020

Using Pinterest in 2020 to Grow Your Business

Pinterest is still a strong standing platform used for marketing, learning new skills, finding interesting activities and of course a top site for finding visual boards full of inspiring ideas. Who doesn't find themselves getting lost in this site occasionally or very often.  It's so easy to use.  

In an older blog post I've shared how I use Pinterest but for those that haven’t gotten on board (no pun intended lol, well maybe)  Pinterest is an image based social platform where users like you and I have the opportunity to create virtual boards (basically web pages full of eye candy) on a wide variety of topics. For instance you might create a board about working at home tips, places you've traveled or would like to travel, perhaps a board for your favorite dinner meals and one for your best chocolate recipes. You could create boards featuring your favorite movies, wedding decor or birthday party themes. You get the idea!

Visual boards get people interested much faster than words.  Pins are the images that you add to a board. A short description can be added underneath an image but the idea is that the picture or message is what draws you.  Pinterest is a great site for organizing what you love and popular now for showcasing items you may be selling. It is a platform where millions of users get inspired and many follow through with sales of items they click on. (pins) A  user can choose to follow other’s boards as desired. 

People are finding different uses for Pinterest all the time.  
Here are a few tips for using Pinterest for your blog or business. 

- make sure your pins have good descriptions   
-  be sure pins are set up for mobile device viewing 
-  highlight your brand or shop
-  add pricing to products if you can
- set up a business account if you have a business
- make good use of Pinterest's analytical tools
- choose good keywords to describe your pins
- Pinterest says claim your website to make use of analytics
- comment and share where applicable

Hope you find this helpful and Pinterest becomes a valuable asset to helping your business grow!  Feel free to follow me on Pinterest and see what new things I've been sharing! 

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